Heineken was amongst the list of top ten selling beers in 2011, and they're latest ad campaign shows you why it's a well-known favorite! Using an interesting German ad campaign, they  flawlessly tackle the common interests of both men and women, by showing you just how awesome their beer is. If beer can make grown men scream in the same way women scream for huge closets and clothes, you've captured our attention. Let's see breakdown how they use lifestyle to help you understand their quality products.

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Did you know it takes 68.8 BILLION trees / year to absorb the CO2 produced by cars? Woah! With cars like Tesla and companies like Nissan, Honda and Toyota investing millions into electric cars, the shift towards green (sustainable energy) is an impactful new trend! In today's campaign, Fiat jumps on this trend and creates a cool way to capture the attention of the environmentally conscious. We kinda liked it, but let's dissect it below...  

While a good ad is a composite of several factors, visuals are of paramount importance. Visuals captivate audiences, and decorate your content so it stands out amongst competition. Here are some tools and resources for creating great visual content for your next campaign or post:

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With the shift towards healthy living, shoppers are becoming more aware of which ingredients are used in the products they purchase, consume, and love. Heinz has always been a staple condiment, so in this ad campaign, Heinz hints at its quality stating that, "No one grows Ketchup like Heinz." This suggests that it's one of the few companies that produces quality Ketchup, made from real tomatoes! Clever…

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